TARGET AUDIENCE DISCOVERY
Learning who your ideal customer is, what they care about, and how they think is crucial to developing a message that will grab their attention and turn that attention into sales. We take our clients through a detailed process to develop a Customer Avatar and Customer Journey outline. These tools are the backbone to our content creation and ad campaign strategy.
We will map out the demographic and psycographic details of your ideal customers and turn it into an easy-to-market-to outline.
The journey from unaware to purchase has many stops along the way, and they each need targeted messaging to be effective.
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Target Audience Discovery Call
Creative Edge Productions is our full-service video production studio and Creative Edge Concepts is our video marketing agency. We specialize in creating dynamic video content that catches the eye of your audience and using that to create marketing campaigns that get results. We have Hollywood-level camera equipment and decades of experience to maximize your investment in video marketing.